By Sara Wachter-Boettcher,Eva Lotta Lamm

ISBN-10: 193382087X

ISBN-13: 9781933820873

Care approximately content material? greater reproduction isn't really sufficient. As units and channels multiply—and as clients count on to narrate, proportion, and shift details quickly—we desire content material which may pass extra locations, extra simply. content material all over can help you cease growing fastened, single-purpose content material and begin making it extra future-ready, versatile, reusable, viable, and significant anywhere it must go.

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Content Everywhere: Strategy and Structure for Future-Ready Content by Sara Wachter-Boettcher,Eva Lotta Lamm

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