By Vijay Vyas

ISBN-10: 0415818990

ISBN-13: 9780415818995

Like a lot of SMEs learn, innovation reviews of small businesses have started later and are much less a variety of. the focal point of such reviews is still high-technology companies, which proceed to draw either educational and well known curiosity, oblivious to the leading edge endeavours of individuals in conventional low-tech industries.



This booklet makes an attempt to deal with this imbalance via a complete research of innovation during this mostly ignored quarter. in line with case stories of 7 small cutting edge meals businesses, this booklet provides an in-depth research of innovation within the Scottish foods and drinks and unravels a lesser-known method of potent reasonably cheap product innovation, that is easy and reasonable, but dependent and profitable.



Using cautious info assortment and rigorous statistical checking out, the research and findings during this publication handle a large spectrum of pursuits: teachers in company colleges, coverage makers in governments and bosses and marketers in nutrition and different low-technology sectors.

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